More Common Small Business Marketing Mistakes

(Francine Hardaway)- Marketing a small business is one of the most difficult, subtle undertakings on the planet. That’s because each one is different, and it’s not the tools that make the difference, but the strategy. Before you choose your tools and tactics, make sure you have a firm strategy. That’s what California Auto Glass is missing. It’s as though they had a branded t-shirt, but it was full of holes and stains. Or a billboard covered in graffiti. Read more here…

Does Your Small Business Compute?

(Small Business News)- It’s a fact of life in small business today. Where would we be without our computers? If there was once a time when a PC, laptop or notebook was a luxury to the small business owner, well, it’s long passed. So what are the burning issues in small business computing today? We thought we’d put together a roundup to get you started…(Read more here)

Business Guide to Facebook Launches

(Brent Rangen)- Facebook has launched Facebook for Business, a new resource hub dedicated to helping businesses get started and optimize their brand on Facebook. The new resource center presents preexisting features in a way that will make businesses understand what Facebook features and properties are available and relevant to utilize.

Launched Tuesday, Facebook for Business attempts to lay out a clear, concise, and easy-to-follow guide for businesses, making the problem of over-optimizing a thing of the past. The resource center brings value to business owners, employees tasked to handle social media, and marketers looking for science and statistics to sell and educate regarding Facebook services. Read more here…

Prairie residents most optimistic about business

(Edmonton Journal)- Western Canadians are the most optimistic in the country that businesses in their communities will experience growth this year, says a national study released Wednesday by the Bank of Montreal.

Across Canada, meanwhile, 44 per cent of Canadians surveyed expressed optimism while eight per cent see local business activity shrinking. Read more here…

13 Entrepreneurs’ Business Tips to Follow – or Not

(Gerri)- Those trying to start their own business love looking to other successful  entrepreneurs for advice and guidance. It’s only natural to expect that someone with infinitely more success than you would have something intelligent to say, but emulating that knowledge may not always be the best idea. Here are the pros and cons of 13 business tips provided by famously successful entrepreneurs. Read more here…

Getting to Work in Small Business

(Small Business News)- Getting to work in your small business is the key to success. Small businesses don’t run themselves. This much we know! But how do you know if you’re on the right track, doing what you should to get your business to that great place. Here are some tips we hope will help. Enjoy!

Customer Relations

Why you need more than search marketing. If you’re like many small business today, a substantial part or perhaps all of your marketing may be done online.  Read more here…

3 Questions To Ask Yourself Prior To Opening A Business

(Ken Sundheim)- A common mistake that young entrepreneurs make is unwittingly starting highly cyclical and highly risky businesses, when it hasn’t been all that long since the Great Recession in the U.S. was declared over by the National Bureau of Economic Research in June 2009.

These cyclical, risky businesses operate on the premise that we are going to experience an economic boom or that we are in the midst of one. Instead, the younger entrepreneur must be more traditional with his or her start-up plans. Read more here…